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read these 10 business books.
Over the past 10 years, I have read over 500 business books. 99% were 1 idea stretched across 300 pages. They should have been blog posts. Save yourself the time and just read these 10
- Curated in read these 10 business books.
The vast majority of tactical marketing books become outdated after 1-2 years. Some, after 6 months. Positioning by Al Ries & Jack Trout is some of the most mind-bending and timeless strategic marketing thinking out there.
- Curated in read these 10 business books.
Did you know the top 10% of consumers in your category can drive 30-70% of the revenue growth? Superconsumers by @eddiewouldgrow will completely change the way you think about growing your biz. You don't need "all consumers." Just Supers.
- Curated in read these 10 business books.
Shoe Dog by Phil Knight, founder of Nike, is one of the most inspiring business stories you'll ever read. And it all started by selling high-quality, low-cost running shoes from Japan.
- Curated in read these 10 business books.
The Self-Made Billionaire Effect by John Sviokla & Mitch Cohen is all about how Producers can combine conflicting, opposite ideas at the same time to create massive value.
This is the playbook for thinking like a billionaire.
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The Almanack of Naval Ravikant by @EricJorgenson is one of my fav biz books I've ever read. It perfectly reconciles the often conflicting desire to get "really rich" with the desire to get "really happy."
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I first read Manage Your Day-to-Day by 99U (Behance) back when I was 23 years old.
I still think about it all the time. Curating productivity work habits from industry thought leaders, this is a playbook for creative thinking.
- Curated in read these 10 business books.
The Boron Letters by Gary Halbert and his son, Bond, are a classic in the direct response copywriting world. Far from a formal biz book, this is a series of life & copywriting advice letters Gary wrote his son while in jail.
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$100M Offers by Alex Hormozi is an ultimate guide to upsells. He set the Clickfunnels record with his $100M+ biz, and this book lays out his strategic thinking in flawless detail.
- Curated in read these 10 business books.
Billion Dollar Loser by Reeves Wiedeman tells, in stunning detail, how "growth at all costs" in Silicon Valley can turn into a nightmare. Every founder should read this book—and take to heart that "more money" isn't always the answer.
- Curated in read these 10 business books.
Never Split The Difference by FBI hostage negotiator Chris Voss is an unreal read.
This book will change the way you think about asking for what you want.
