Thread
How to get in on the digital wealth transfer (yes, you are in the middle of one).
6 things you need to know:
6 things you need to know:
I'm not going to be talking about crypto etc in this thread.
None of this will be passive (at the start), and you don't need cash upfront.
We will learn:
- How to recession-proof yourself
- The structure of the new rich
- What you need to focus on
Enjoy.
None of this will be passive (at the start), and you don't need cash upfront.
We will learn:
- How to recession-proof yourself
- The structure of the new rich
- What you need to focus on
Enjoy.
And to preface, if the standard for "rich" were billions of dollars, I do not have that.
When I say "get in on the digital wealth transfer," I mean holistic wealth:
More money than you can handle
More time than 99% of the population
Work that you actually find fulfilling
When I say "get in on the digital wealth transfer," I mean holistic wealth:
More money than you can handle
More time than 99% of the population
Work that you actually find fulfilling
1) The New Education System
Attention isn't the new currency.
Clear and relevant information is (because that's what holds attention).
It's called the Age Of Information for a reason.
Institutionalized education is not relevant, and only serves the employment system.
Attention isn't the new currency.
Clear and relevant information is (because that's what holds attention).
It's called the Age Of Information for a reason.
Institutionalized education is not relevant, and only serves the employment system.
This is a problem that many have caught onto over the past decade.
Hence was born the creator economy.
Individuals are taking it on themselves to research their interests and distill value to an audience that is hungry for a better life.
More on this:
thedankoe.com/the-rise-of-the-value-creator-a-new-career-path/
Hence was born the creator economy.
Individuals are taking it on themselves to research their interests and distill value to an audience that is hungry for a better life.
thedankoe.com/the-rise-of-the-value-creator-a-new-career-path/
If you want to join this new economy, you need one thing:
Valuable ideas.
Valuable = relevant, understandable, and actionable.
You hunt for these ideas by studying your interests, improving your life, and teaching others to fill in your knowledge gaps.
Valuable ideas.
Valuable = relevant, understandable, and actionable.
You hunt for these ideas by studying your interests, improving your life, and teaching others to fill in your knowledge gaps.
2) Modern Skill Acquisition
Because of the silent education revolution, we live in an incredible time.
You can become top 10% in high-leverage skills with 6 months of targeted effort.
There are free resources on any topic imaginable if you dig deep enough into the internet.
Because of the silent education revolution, we live in an incredible time.
You can become top 10% in high-leverage skills with 6 months of targeted effort.
There are free resources on any topic imaginable if you dig deep enough into the internet.
Even better, creators are documenting their journey in new career paths (that they've created, most people still don't think they are "real" jobs).
Many of them aggregate their journey into a course / book.
These are like zip files of knowledge that you upload into your brain.
Many of them aggregate their journey into a course / book.
These are like zip files of knowledge that you upload into your brain.
These courses and free content teach information that can't be found in the highest level of universities.
Why?
Because public school trains you into conventional employment.
Independent information can teach you how to build your own thing, not someone elses.
Why?
Because public school trains you into conventional employment.
Independent information can teach you how to build your own thing, not someone elses.
Now, don't let my simple description make you think this is easy.
You need a proper skill stack.
And, you need time with those skills so you can become aware of opportunities that they present.
Here are the skills you should learn:
You need a proper skill stack.
And, you need time with those skills so you can become aware of opportunities that they present.
Here are the skills you should learn:
3) Self-Monetization
Opinion:
Saturation doesn't exist in the creator economy.
IF you treat yourself as your niche.
You pursue a better future for yourself, solve your own problems, and document the journey.
It's unique to you.
Opinion:
Saturation doesn't exist in the creator economy.
IF you treat yourself as your niche.
You pursue a better future for yourself, solve your own problems, and document the journey.
It's unique to you.
How is this profitable?
Let me introduce you to the eternal markets:
- Health
- Wealth
- Relationships
- Bonus: Happiness
The first 3 are survival or actualization based (see: Maslows Hierarchy Of Needs)
The last is transcendence based.
Let me introduce you to the eternal markets:
- Health
- Wealth
- Relationships
- Bonus: Happiness
The first 3 are survival or actualization based (see: Maslows Hierarchy Of Needs)
The last is transcendence based.
The eternal markets are where burning problems exist.
(Business is about solving problems, these are the most profitable).
If you can solve those problems for yourself, and teach others how to do the same...
You are serving a good cause, and improving humanity as a whole.
(Business is about solving problems, these are the most profitable).
If you can solve those problems for yourself, and teach others how to do the same...
You are serving a good cause, and improving humanity as a whole.
If more people self-actualize and transcend, we have a large chunk of humanity that can put effort into solving creative problems that lead us into whatever the next evolution entails.
(Rather than drowning in survival-based problems that make life difficult)
(Rather than drowning in survival-based problems that make life difficult)
4) Intellectual Development
62% of labor jobs will be phased out in the next 10 years.
So, earn with your mind, not your time (shoutout @naval).
The highest-paid earners are and will be those that master their survival & prioritize their intellectual development.
62% of labor jobs will be phased out in the next 10 years.
So, earn with your mind, not your time (shoutout @naval).
The highest-paid earners are and will be those that master their survival & prioritize their intellectual development.
You have to stand out in this world.
You stand out through curiosity.
Curiosity is difficult to sustain in a state of survival, because your attention is manhandled by your psychological needs that haven't been fulfilled.
You stand out through curiosity.
Curiosity is difficult to sustain in a state of survival, because your attention is manhandled by your psychological needs that haven't been fulfilled.
Curiosity is about leaning into what makes you, you.
That's how 7 billion people create their own personal monopoly:
By being themselves, in public.
The future isn't about competition with others, it's about competition with your distracted mind.
That's how 7 billion people create their own personal monopoly:
By being themselves, in public.
The future isn't about competition with others, it's about competition with your distracted mind.
5) Social Leverage
The internet puts you in indirect contact with 4.5+ billion people.
As much as we don't want to accept it, building an audience to display our public value is necessary.
That's who employers are hiring and how high-paying connections are formed.
The internet puts you in indirect contact with 4.5+ billion people.
As much as we don't want to accept it, building an audience to display our public value is necessary.
That's who employers are hiring and how high-paying connections are formed.
If you were to see me walking on the road, I'm a normal ass dude.
But, with 500,000+ followers and a good track record, I can DM *almost* anyone and get a response.
If I needed $50,000 within 24 hours, I could probably get it with a well-placed offer (using my skill set).
But, with 500,000+ followers and a good track record, I can DM *almost* anyone and get a response.
If I needed $50,000 within 24 hours, I could probably get it with a well-placed offer (using my skill set).
What creates social leverage?
Not swinging too far to one of these extremes:
- Too much generic advice
- No skill or expertise
- No personality
It's a balance.
The leverage is built with 1+ year of consistent and creative effort.
Start.
Not swinging too far to one of these extremes:
- Too much generic advice
- No skill or expertise
- No personality
It's a balance.
The leverage is built with 1+ year of consistent and creative effort.
Start.
6) Digital Distribution
All information on the internet is a form of media.
Meaning, if you understand how digital media works, you can get your message, products, and services in front of other people.
There are 3 types of distribution:
Build, borrow, or buy.
All information on the internet is a form of media.
Meaning, if you understand how digital media works, you can get your message, products, and services in front of other people.
There are 3 types of distribution:
Build, borrow, or buy.
You can pay for ads or borrow space in distribution that others have built (like getting on their podcast or sponsoring a newsletter)
But, everyone should build their own.
When your product and distribution are both in your control, you have direct control over your income.
But, everyone should build their own.
When your product and distribution are both in your control, you have direct control over your income.
How do you build distribution?
First, you need the right skills:
- Persuasive writing to hold attention
- Turning that writing into designs, video, and audio for different platforms
- Valuable information (advice, insight, or entertainment)
Thats how you build an audience.
First, you need the right skills:
- Persuasive writing to hold attention
- Turning that writing into designs, video, and audio for different platforms
- Valuable information (advice, insight, or entertainment)
Thats how you build an audience.
But, you don't own the platform, like Twitter, that you build on.
You have to funnel them off platform into a community or email list.
Not to mention, it's difficult to grow large *and* talk about niche information.
You have to funnel them off platform into a community or email list.
Not to mention, it's difficult to grow large *and* talk about niche information.
While everyone is hopping on the short form reels, shorts, and TikToks
What they fail to understand is that for education, you need depth.
Long form content is how you build depth, authority, and make the most sales.
So, attract with short form, nurture with long.
What they fail to understand is that for education, you need depth.
Long form content is how you build depth, authority, and make the most sales.
So, attract with short form, nurture with long.
Once you have your own distribution network that you've built with an authentic personal brand
You open the potential to talk about, build, and sell almost anything you want.
You have the leverage to stay as a one person business and sustain your lifestyle with it.
You open the potential to talk about, build, and sell almost anything you want.
You have the leverage to stay as a one person business and sustain your lifestyle with it.
In this weeks Koe Letter, I went deeper into leverage and distribution as a one-person creator business.
I also outlined the 3 stages of the journey, and exactly what you need to do in each.
thedankoe.com/the-one-person-business-roadmap-99-of-creators-make-this-mistake/
I also outlined the 3 stages of the journey, and exactly what you need to do in each.
thedankoe.com/the-one-person-business-roadmap-99-of-creators-make-this-mistake/
To recap:
1. Education is shifting
2. Acquire modern skills
3. Productize yourself
4. Master survival, pursue curiosity
5. Build social leverage online
6. Build your own distribution
If you enjoyed this, consider retweeting the first tweet below:
1. Education is shifting
2. Acquire modern skills
3. Productize yourself
4. Master survival, pursue curiosity
5. Build social leverage online
6. Build your own distribution
If you enjoyed this, consider retweeting the first tweet below:
