Thread
You’re wasting 95% of your website traffic by not collecting emails.
No emails = No follow up = No revenue
7 ways to collect more emails:
No emails = No follow up = No revenue
7 ways to collect more emails:
The average conversion rate for an e-commerce website ranges between 2-5%
That means ~95% of site visitors come to your site and do not purchase.
Email capture is crucial to keep the conversation going and close the sale.
So let's get you collecting more emails👇
That means ~95% of site visitors come to your site and do not purchase.
Email capture is crucial to keep the conversation going and close the sale.
So let's get you collecting more emails👇
1/ Offer a Discount
• $ Off
• % Off
• Free Sample
• Buy 1, Get 1 Free
$ Off and % Off will attract higher intent buyers but a lower # of sign-ups.
Using "FREE" messaging attracts more sign-ups but lowers buyer intent.
• $ Off
• % Off
• Free Sample
• Buy 1, Get 1 Free
$ Off and % Off will attract higher intent buyers but a lower # of sign-ups.
Using "FREE" messaging attracts more sign-ups but lowers buyer intent.
2/ Provide Free Value
Take your best blog, thread, article, etc. and turn it into a free pdf or ebook.
The free value you provide should be related to your eventual offer.
Take your best blog, thread, article, etc. and turn it into a free pdf or ebook.
The free value you provide should be related to your eventual offer.
3/ Use Social Proof
"If 85K+ people are signed up, this must be good."
Testimonial quotes are icing on the cake.
"If 85K+ people are signed up, this must be good."
Testimonial quotes are icing on the cake.
4/ Offer a Free Trial
Eliminate risk for the customer and let them try your service for free.
If you are selling a product, offer a 100% Money-Back Guarantee.
Eliminate risk for the customer and let them try your service for free.
If you are selling a product, offer a 100% Money-Back Guarantee.
5/ Use Quizzes, Tests, or Assessments
People love to learn about themselves.
Make them provide their email to get the results.
Best part? You can use their answers for segmentation and personalization to provide an unforgettable customer experience.
People love to learn about themselves.
Make them provide their email to get the results.
Best part? You can use their answers for segmentation and personalization to provide an unforgettable customer experience.
6/ Host a Webinar
Webinars are great because they have high perceived value AND promote urgency.
How often do you have your customer's attention for as long as a 30min webinar?
Capture their email to send a calendar invite and follow up after the webinar.
Webinars are great because they have high perceived value AND promote urgency.
How often do you have your customer's attention for as long as a 30min webinar?
Capture their email to send a calendar invite and follow up after the webinar.
7/ Build Hype with a Waitlist
Offer early access to a new product or service.
Use phrases like: "Be the first to know."
Provide value while they are waiting with an automated email series to keep them warm.
Offer early access to a new product or service.
Use phrases like: "Be the first to know."
Provide value while they are waiting with an automated email series to keep them warm.
There you have it.
7 ways to collect more emails and keep the conversation going.
More emails + follow up = More $$$
7 ways to collect more emails and keep the conversation going.
More emails + follow up = More $$$
Speaking of waitlists...
If you want to generate more revenue from your email list, join the waitlist for my Customer Retention 101 course.
There will be limited seats available so make sure you sign up today! 👇
forms.gle/teprZgeMPm1VAK29A
If you want to generate more revenue from your email list, join the waitlist for my Customer Retention 101 course.
There will be limited seats available so make sure you sign up today! 👇
forms.gle/teprZgeMPm1VAK29A
TL;DR - 7 ways to collect more emails:
1/ Offer a Discount
2/ Provide Free Value
3/ Use Social Proof
4/ Offer a Free Trial
5/ Use Quizzes, Tests, or Assessments
6/ Host a Webinar
7/ Build Hype with a Waitlist
1/ Offer a Discount
2/ Provide Free Value
3/ Use Social Proof
4/ Offer a Free Trial
5/ Use Quizzes, Tests, or Assessments
6/ Host a Webinar
7/ Build Hype with a Waitlist