What do traditional product funnels have to offer? Our guest today is Rachel Obstler, VP of product at Heap. You'll learn about the shortcomings of product funnels, how granular pro...
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What do traditional product funnels have to offer? Our guest today is Rachel Obstler, VP of product at Heap. You'll learn about the shortcomings of product funnels, how granular product data can unlock opportunities, common data science challenges, and more.
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Show Notes
- Heap — Rachel’s place of work, a product analytics tool
- Better Done Than Perfect. Driving Behavior Change with Ashutosh Priyadarshy
- Heap’s Alternate Paths Feature
- OpenView’s resources on product-led growth
- Heap’s Digital Experience Insights Report
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