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One year ago, I joined @beondeck as our 2nd growth/marketing hire.
I learned so much seeing us scale our community to thousands of fellows and grow our team from 50 to 260 employees in 12 months.
Here are 5 lessons I learned about navigating hyper-growth along the way🧵:
I learned so much seeing us scale our community to thousands of fellows and grow our team from 50 to 260 employees in 12 months.
Here are 5 lessons I learned about navigating hyper-growth along the way🧵:
1. Have an ownership mindset
In a scaling startup, there are always fires to fight. Great operators take ownership over problems they face.
This means:
- Exercising critical thinking
- Taking responsibility for outcomes
- Having a bias for action
In a scaling startup, there are always fires to fight. Great operators take ownership over problems they face.
This means:
- Exercising critical thinking
- Taking responsibility for outcomes
- Having a bias for action
2. Give away your legos
If you personally want to grow as fast as your company, you have to give away your job every couple months. H/t @molly_g @firstround.
Acknowledging and overcoming the discomfort this brings is critical if you want to level up.
If you personally want to grow as fast as your company, you have to give away your job every couple months. H/t @molly_g @firstround.
Acknowledging and overcoming the discomfort this brings is critical if you want to level up.
3. Optimize for the company’s success
At hypergrowth startups, seeking out the next promotion or inflated title is a waste of time.
Example: Early employee at a unicorn > VP at a failed startup
Instead, focus on being a high-impact contributor & achieving the company mission.
At hypergrowth startups, seeking out the next promotion or inflated title is a waste of time.
Example: Early employee at a unicorn > VP at a failed startup
Instead, focus on being a high-impact contributor & achieving the company mission.
4. Be relentless about learning
Keeping up with hypergrowth requires you to learn at a rapid pace.
My process:
1. Consume content regularly to learn new frameworks
2. Test them in real-world situations
3. Document what works through weekly reflections
Keeping up with hypergrowth requires you to learn at a rapid pace.
My process:
1. Consume content regularly to learn new frameworks
2. Test them in real-world situations
3. Document what works through weekly reflections
5. Lean on relationships for support
Hypergrowth feels like a rollercoaster of highs and lows. But the best part is that you're not going through it alone.
Prioritize building relationships with those around you and lean on them when facing challenges.
Hypergrowth feels like a rollercoaster of highs and lows. But the best part is that you're not going through it alone.
Prioritize building relationships with those around you and lean on them when facing challenges.
TL;DR
1. Have an ownership mindset
2. Give away your legos
3. Optimize for the company’s success
4. Be relentless about learning
5. Lean on relationships for support
1. Have an ownership mindset
2. Give away your legos
3. Optimize for the company’s success
4. Be relentless about learning
5. Lean on relationships for support
Thanks for reading to the end! If you enjoyed this thread:
1. Follow me @iamedgarbrown for more threads that help you scale your startup, your career, and yourself.
2. Retweet the first tweet to help more people navigate hypergrowth.
1. Follow me @iamedgarbrown for more threads that help you scale your startup, your career, and yourself.
2. Retweet the first tweet to help more people navigate hypergrowth.
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Blake Emal @heyblake
·
Jan 21, 2022
Anyone starting in growth should read this