Making Uncommon Knowledge Common
The Rich Barton Playbook for winning markets through Data Content Loops Preface: This is part of a longer private memo analyzing Zillow and its recent shift towards Opendoor’s model...
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David Perell @david_perell
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Mar 6, 2020
Rich Barton is a rare breed. He's built three billion-dollar consumer technology companies — Expedia, Zillow, and Glassdoor. This post tells the story of Barton's strategy for building all three companies, which look different at first glance but are the same under the hood. If you're interested in Internet business models, this essay is for you.