The 22 Immutable Laws of Branding: How to Build a Product or Service Into a World-Class Brand
- Book
- Jul 30, 1998
- #Marketing #Business
The only way to stand out in today's -- and tomorrow's -- cluttered marketplace is to build your product or service into a brand. Think Nike, Starbuck's, Xerox, and Kleenex, and you...
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Number of Pages: 182
ISBN: 0887309372
ISBN-13: 9780887309373
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Vishal Kataria @Vishipedia
ยท
May 31, 2022
- Answered to What 10/10 marketing books are there?
- From Twitter
The 22 Immutable Laws of Branding and Marketing. Could call it an oldie, but it's still a goldie