"Of the incentive kind mediated by dophamine is associated with movement towards a posited goal. And so what that means is that false goals produce false enthusiasm.

As far as I can tell, the moral of the story of the tower of babel is that you can build pyramidal structures that reaches to the sky that predicated upon either false goals or false assumptions and the consequence of that is the creation of a state disunity and misery so comprehensive that people can no longer communicate with one another. " - Jordan Peterson